(pronounced ‘gama’ in Japan) is a social networking site that focuses on video games and esports, or mobile gaming. Gamik allows gamers to create “bubble” communities for their favorite game genres (like Super Smash Bros. and Overwatch), play with other people who share interests or similar hobbies, participate in contests and events and connect with others online through forums.
Gamik was founded by Scott Coker, the creator of Candy Crush, one of the most successful puzzle games. The company has since expanded into other areas like virtual reality headsets like Oculus Rift which connects the user to the world through VR headsets. The popular multiplayer game called League of Legends was created.
Gamik also holds tournaments for famous videogames as well. They have collaborated with Riot Games so far. They are now working with Microsoft to develop new titles such as Apex Legends.
Gamik also had its own team of developers which made a lot of money, but they lost it after Blizzard closed down the website in 2014. In 2015, the company announced they would be shutting down entirely. It is estimated that 90% of users will lose all of Gamik.
The Japanese game developer Kotaku established the startup around 2006. Kotaku is a Japanese publisher which produces various games, including World Trigger, Dead Cells, Monster Hunter Generations, Street Fighter, Kingdom Hearts III, Ori and the Blind Forest and Diablo III.
During this period, there were only 4 types of mobile phone network providers, however, that changed when Jio came along. This led to the company focusing more on mobile phones rather than PC systems and consoles. Also, the way that Nintendo began is very different from how Kotaku started.
The two founders, Atsushi Fukuda and Shunichi Suzuki were not interested in making console games at first but wanted to use the internet to bring about change and help out those less fortunate. Kotaku was formed around 2001.
In 2010, Kotaku signed up with Xbox Game Studios and became one of seven companies. In 2012, Kotaku acquired Koei Tecmo and developed Daxter IV. During 2014, the company went public through IPO as the Tokui Market Capital Acquisition Company. After this stock market crash, many of the investors lost interest in the firm and withdrew their investments.
Then, in 2017, Nintendo filed a lawsuit against Gamik over alleged trademark infringement. The lawsuit stated that the word “Gamik” has been infringing the words “playstation gamer,” “kotaku,” and “gamelord.” Kotaku countersued back. Their case won a $30 million settlement for trademark rights.
After this, the company did not pay any royalties for five years and lost almost all of their revenues. Since 2017, the number of paying customers has shrunk significantly. However, they are still growing at a high rate. As they grow, they began offering subscription plans and paid subscriptions with each plan. Later in 2019, the company reached 100 million subscribers.
According to the New York Times, Gamik is known for its unique business model, where they allow you to buy products at a higher price, then sell them at a lower cost, then give it away, etc. Another aspect that makes Gamik successful is how they reward your success. Every time you win something, the company gives you tokens that they can gift to you, or redeem for rewards.
For example, if you spend 20 tokens worth 1/20th of a dollar, then you get 10 tokens worth 10/10th of a token worth 1/1th of a token worth … the possibilities are limitless. If I bet $100 and win $30 in return, my profit margin increases from 50 cents to 50.25 cents. This makes me happy because I am not just helping myself, I am helping hundreds of thousands of people like myself.